Drive: The Surprising Truth About What Motivates Us

Book Overview:

Most people believe that the best way to motivate is with rewards like money—the carrot-and-stick approach. That's a mistake, says Daniel H. Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others). In this provocative and persuasive new book, he asserts that the secret to high performance and satisfaction-at work, at school, and at home—is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world.

Drawing on four decades of scientific research on human motivation, Pink exposes the mismatch between what science knows and what business does—and how that affects every aspect of life. He examines the three elements of true motivation—autonomy, mastery, and purpose-and offers smart and surprising techniques for putting these into action in a unique book that will change how we think and transform how we live.

Video Overview:

3DI Review:

This book was very influential in the development of our 3D Coaching resources. Though the book was written primarily for people in the business world, it's application to coaching is profound. Drive will make you rethink much of the conventional wisdom that has been taught about how to get the most out of your people. And because it makes a strong case for PURPOSE as one of the primary drivers of intrinsic motivation, this book will help you continue to clarify your foundational purpose as a coach as well.

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